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Weddings

Wedding Wine Lead Times: A Realistic Timeline

When to actually order the wedding wine. Three windows, with our recommendation in each.

The most common question from the wedding side is timing. Couples assume the wine has to be ordered six months out. Our program does not require that, we ship in 7-14 days from approval. But planning ahead does buy you something specific in each window. Here is what each window buys.

Six months out

What it buys: the calm. You design the label without the wedding-week pressure. You can sit on the design for a week, look at it again with the maid of honor, change your mind, change it back. The proof is friendly to indecision. Most of our customers who are working with a planner book this window for exactly this reason.

Six weeks out

What it buys: the safety margin. The wine sits at the estate for four weeks after production, gets QA'd, gets boxed for delivery in the final fortnight. If a label has a typo, there is time to spot it and rerun. This is the window our planners most prefer.

Two weeks out

What it buys: the fastest viable path. The program supports it because the production is vertically integrated. Two weeks out, your label is approved, the wine is in production, and the delivery is scheduled for the morning of the rehearsal. This is the window for the couple that decided late, or the couple whose original order fell through, or the couple that wants a second case for the second reception they did not realize they would also need to host.

Under two weeks

We can sometimes accommodate ten-day turnarounds and very rarely seven-day. It is not the default. Call.

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